Client: Michelle Still-Mehta, Ph.D.
Static Website to WordPress Conversion & Site Update
Michelle approached me about updating her site for her upcoming book launch. I proposed that the best solution would be to combine her existing blog and static website into one WordPress site for ease of updates and continuity of brand. The old blog had a design that was not in keeping with the branding of her old website. A new site would harmonize both of them and be easier to maintain and update.
The website designed stayed true to her old website’s style, layout, and brand. A custom Genesis child theme was developed to stay true to the existing branding but add WordPress functionality such as an easy to update slider, and widgetized homepage.
Additional content was added to promote the book launch for her new book “Silent Sacrifice on the Homefront” (available now on Amazon). Her book is prominently featured on her home page, as well as on the Military Spouse page for maximum impact and visibility for her book’s target audience.